WCBA Associate Dean inducted into Barberton City Schools Academic Hall of Fame

Christina Saenger, associate dean of the Williamson College of Business Administration at Youngstown State University and 1999 graduate of Barberton High School, has been inducted into the Academic Hall of Fame for Barberton City Schools.

"Christina is an integral member of the YSU Williamson College of Business Administration leadership team. Her contributions are far reaching as evidenced by her Distinguished Professor Awards in teaching, scholarship, and service. We are proud of her recognition as a Barberton Schools Academic Hall of Fame inductee," said Betty Jo Licata, interim dean of the WCBA.

Saenger holds bachelor’s in business and organizational communication and an MBA, both from the University of Akron. She earned her Ph.D. in marketing from Kent State University in 2012.

She worked in the marketing field as a customer service representative, an advertising sales representative, an account executive, a marketing and advertising consultant and as an associate professor of Marketing at YSU.

Saenger has co-authored 13 scholarly articles published in peer-reviewed journals including the “European Journal of Marketing,” “Journal of Advertising,” “Journal of Business Research,” “Marketing Letters” and “Psychology & Marketing.” She serves on the Editorial Review Boards of the “Journal of Consumer Marketing” and the “Journal of Advertising Research.” Her work has been recognized with awards that include Distinguished Professorship Awards for Excellence in Teaching, Scholarship and Service at YSU.

“It’s an honor to be inducted into the Academic Hall of Fame alongside the past and present honorees who began their academic and professional careers in the Barberton City School District. My experience in the Barberton schools is foundational in my passion for academics and in the values of hard work and hometown pride that resonate with me so much here at YSU. I’m truly humbled by this recognition,” Saenger said.