WCBA Mission

THE WILLIAMSON COLLEGE OF BUSINESS ADMINISTRATION IS DEDICATED TO PROVIDING EDUCATIONAL EXPERIENCES THAT DEVELOP OUR STUDENTS INTO CAREER-READY PROFESSIONALS.  

As a student-centered college, we create value in our students’ careers by engaging them in applied learning opportunities that cultivate their knowledge, skills, and competencies. We contribute to the economic development of our region as a leader in providing business-ready talent prepared to impact organizations. We advance the knowledge and practice of our fields through scholarly research. We emphasize collaborative engagement that creates value in our communities.

 

STRATEGIC PRIORITIES

Access to Quality Education - We are committed to providing access to a student-centered educational environment by offering quality, affordable learning experiences that foster lifelong learning to all students.

Pathway to Career Readiness - We are committed to equipping our students to excel in business and professional environments by developing industry-relevant skills, offering practical experiences, and providing guidance through career management and industry connections.

Source of Talent & Expertise - We are committed to supporting regional economic development by offering access to expertise and to business-ready graduates who can transition seamlessly into the workforce and contribute immediately.