Plan for Support Area Actions

PLAN FOR STRATEGIC ACTIONS -TO TAKE CHARGE OF OUR FUTURE

Each support area will develop objectives and accompanying strategies, tactics, responsible parties, timelines and resource disposition and actions annually to optimally support the PLAN FOR STRATEGIC ACADEMIC ACTIONS. The consultation to create the objectives will be connected to a budget annually presented to the Board of Trustees that aligns resources with key strategies to achieve stated objectives. Progress on objectives will be assessed annually so adjustments are made as warranted and in mid-stream of implementation if necessary.

SUPPORT AREA ACTIONS

(Click each to expand)

• ENROLLMENT MANAGEMENT

  Develop a Multi-Year Plan to Achieve Enrollment That Respects YSU’s Mission and Values and Provides a Pathway to Fiscal Sustainability 

  Assure responsibilities are known and carried out at each touch-point in the YSU value proposition for prospective, current, and post-graduate students

  Develop and Implement a College Student Recruitment Engagement Plan in Each College

  Develop a Strategic Enrollment Plan for Graduate Education and International Programs

  Develop a Plan and Infrastructure to Increase Undergraduate and Graduate Enrollment through Cyberlearning

  Enhance value-proposition of a YSU experience with credentials, certificate, badges, and certifications that directly link to degree programs in aggregate over time

• A CULTURE OF CARING

  Develop Mission, Quality, and Attributes Statements in Each University Support Area

  Develop a Customer Service Orientation Plan for Campus Employees

  Develop a Plan to Address Mental Health and Wellness for Employees and Students

• MARKETING AND COMMUNICATION

  Reassess YSU’s Brand to More Clearly Identify Brand Promise, Brand Perception, and Target Audience

  Develop Communication Plan to Strengthen Brand Identity and Support Strategic Recruitment

  Overhaul YSU Digital Presence through an Enhanced Social Media Strategy and Improved Website Architecture and Content

• INFORMATION TECHNOLOGY

  Assess, Evaluate, and Improve YSU’s Technology Capability to Support Key Strategic Initiatives Including Admissions, Degree Audit, Advising, Recruitment, and Data Analytics

  Implement a Business Intelligence System to Support Timely Delivery of Data and Institutional Decision-Making

  Optimize data-governance that assures ownership and responsibilities as well as integrity of the uses of data for informed decision-making

• DATA-INFORMED DECISION-MAKING

  Develop the human talent capacity of Office of Institutional Research & Analysis

  Utilize intellectual capacity/capabilities of faculty, staff, and students where appropriate for data-mining and analytics

  Develop and implement reporting of important data on a regular basis assuring it is useful, useable, and used

  Clarify the role that data plays to inform decisions

  Assess and develop a strategy considering all of the web-based services that interpret for the public the YSU value proposition

• ORGANIZATIONAL STRUCTURE AND EFFICIENCY

  Develop and implement an Academic Program Effectiveness & Enhancement plan

  Standardize Faculty Workloads for Teaching Excellence

  Optimize Course Scheduling for Degree Completion

  Audit Support Activities to Reduce Barriers and Enhance Student Experience

  Develop a Process for Annual Review with a Goal of Optimizing Staffing Needs

  Optimize Scheduling of Classes and Space Utilization