Through the Data Mine you'd be working with interdisciplinary students for 9 months (compared to 10 weeks in summer)
Competition with big firms - by interacting with students early, they're likely to pursue employment with familiar names.
See what innovative students can create before putting internal resources on the effort
Projects that are known to add value but haven't made the priority list or had the resources to work on - stuck in the backlog

All Data Mine projects require a mentor from the sponsoring company. The mentor does not have to be a data scientist, but the mentor must be able to support students working on the project.
The project description gives an overview of your project. The project description consists of only 3 slides and ultimately helps students select the project that is right for them.
While the project description slides assist students in having a high level understanding of your project, the project charter outlines what they are working towards and why it is important in detail.
