Miri Chung

Dr. Miri Chung - profile photo

Dr. Miri Chung

Assistant Professor

Management & Marketing

Williamson Hall 3302

phone: (330) 941-3083

mchung@ysu.edu

Bio

Miri Chung is an Assistant Professor of Marketing at Youngstown State University. She received a Ph.D. in Marketing from the University of Rhode Island, RI, and an M.S. in Business Analytics from Kent State University, OH. She also holds an M.S. in Information System and a B.B.A from Seoul National University, South Korea.

Research Interests

Consumer Behavior
Text Mining
Machine Learning

Teaching Interests

Digital Marketing
Data Analytics
Data Visualization

  • 2024

    MS, Business Analytics

    Kent State University

  • 2015

    Ph D, Marketing

    The University of Rhode Island

    Dissertation/Thesis Title — "Price Reframing: Role of Price Familiarity in Consumer Choice"

  • 2009

    MA, Regional Information

    Seoul National University

    Dissertation/Thesis Title — "Producers Intention to Use Food Traceability Systems"

  • 2006

    BS, Vocational Education

    Seoul National University

  • 2006

    BBA, Business Administration

    Seoul National University

  • 2015 - 2021

    Walsh University

    Assistant Professor of Marketing

  • 2026

    "Exhausted but Invested: The Push and Pull Behind SNS Reduction Intentions"

    M. Chung, Y. Jang

    Asia Pacific Journal of Information Systems

  • 2026

    "Hybrid Discrete–Continuous Simulation for Dynamic Pricing with Strategic Customers and Evolving Willingness-to-Pay"

    Y. Chae, M. Chung

    Transactions on Modeling and Computer Simulation, Association for Computing Machinery (ACM), volume 37, issue 1, p. 1-31

  • 2025

    "Our Park, Our Community: Exploring Psychological Ownership in Public Open Spaces"

    M. Chung

    Leisure Sciences, Taylor & Francis, p. 1-23

  • 2024

    "The Effect of Category-Specific Temporal Frame on Temporal Reframing of Price"

    M. Chung, D. Sheinin

    Journal of Consumer Behaviour, Wiley, volume 23, issue 6, p. 3100-3111

  • 2021

    "The path from role clarity to job satisfaction: natural acting and the moderating impact of perceived fairness of compensation in services"

    M. Chung, Y. Jang, S. Edelson

    Service Business, Springer Science and Business Media LLC, volume 15, issue 1, p. 77-102

  • 2016

    "IT outsourcing success in the public sector"

    J. Moon, Y. Choe, M. Chung, G. Jung, B. Swar

    Information Development, SAGE Publications, volume 32, issue 2, p. 142-160

  • 2012

    "Causal Recipes Sufficient for Identifying Market Gurus versus Mavens"

    M. Chung, A. Woodside

    IGI Global, p. 312-331
  • 2010

    "Innovation in IT outsourcing relationships: Where is the best practice of IT outsourcing in the public sector?"

    J. Moon, B. Swar, Y. Chan Choe, M. Chung, G. Hyun Jung

    Innovation, Informa UK Limited, volume 12, issue 2, p. 217-226

  • 2009

    "Effect of the food traceability system for building trust: Price premium and buying behavior"

    Y. Choe, J. Park, M. Chung, J. Moon

    Information Systems Frontiers, Springer Science and Business Media LLC, volume 11, issue 2, p. 167-179

  • 2007

    "IT outsourcing for E-government: Lessons from IT outsourcing projects initiated by agricultural organizations of the Korean government"

    J. Moon, G. Jung, M. Chung, Y. Choe

    IEEE, p. 104-104

  • 2026 - 2026

    Reviewer, Journal Article
    Emotion, Space and Society

  • Unknown

    Reviewer, Journal Article
    Journal of Consumer Behaviour

  • 2026 - 2026

    Reviewer, Journal Article
    Journal of Consumer Behaviour

  • 2026 - 2026

    Reviewer, Journal Article
    Journal of Consumer Behaviour

  • 2025 - 2025

    Reviewer, Journal Article
    Humanities and Social Sciences Communications

  • 2025 - 2025

    Reviewer, Journal Article
    Service Business

  • 2025 - 2025

    Reviewer, Journal Article
    Humanities and Social Sciences Communications

  • 2025 - 2025

    Reviewer, Journal Article
    Service Business

  • 2024 - 2024

    Reviewer, Journal Article
    Service Business

  • 2026 - 2026

    Judge
    The Ohio Academy of Science, State Science Day

  • 2026 - 2026

    Judge
    Regional Science Day / The Ohio Academy of Science (In-Person Judge)

  • 2026 - 2026

    Judge
    Regional Science Day / The Ohio Academy of Science (Online Judge)

  • 2024 - 2024

    Judge
    Buckeye Science & Engineering Fair (BSEF)