Dr. Miri Chung
Assistant Professor
Management & Marketing
Williamson Hall 3302
phone: (330) 941-3083
mchung@ysu.edu
Bio
Miri Chung is an Assistant Professor of Marketing at Youngstown State University. She received a Ph.D. in Marketing from the University of Rhode Island, RI, and an M.S. in Business Analytics from Kent State University, OH. She also holds an M.S. in Information System and a B.B.A from Seoul National University, South Korea.
Research Interests
Consumer Behavior
Text Mining
Machine Learning
Teaching Interests
Digital Marketing
Data Analytics
Data Visualization
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Education
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2024
MS, Business Analytics
Kent State University
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2015
Ph D, Marketing
The University of Rhode Island
Dissertation/Thesis Title — "Price Reframing: Role of Price Familiarity in Consumer Choice"
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2009
MA, Regional Information
Seoul National University
Dissertation/Thesis Title — "Producers Intention to Use Food Traceability Systems"
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2006
BS, Vocational Education
Seoul National University
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2006
BBA, Business Administration
Seoul National University
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Professional Positions
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2015 - 2021
Walsh University
Assistant Professor of Marketing
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Intellectual Contributions
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2024
"The Effect of Category-Specific Temporal Frame on Temporal Reframing of Price"
M. Chung
Journal of Consumer Behaviour, Wiley, volume 23, issue 6, p. 3100-3111
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Professional Service
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2025 - 2025
Reviewer, Conference Paper
AMA Marketing and Public Policy Conference
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2024 - 2024
Reviewer, Journal Article
Service Business
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2024 - 2024
Reviewer, Conference Paper
American Marketing Association (AMA) Summer Conference
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Public Service
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2024 - 2024
Judge
Buckeye Science & Engineering Fair (BSEF)
